McLuhan (2003). Art as Survival in the Electric Age. (Understanding Me: Lectures and Interviews)

“The enormous gap between man’s natural equipment and his technology has gotten bigger and bigger. I suggest that the artist’s role is to fill that gap by returning and modifying the perceptual apparatus that enables us to survive in a rapidly developing environment. Art provides the training and perception, the tuning or updating of the senses during technological advance.” (p 208)

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Slade (1975). The New Metamorphosis.

“Now that silver and coloured dreamworlds issue from the corners of every living room, there is a fresh tidal wave of interest in dreams, horoscopes, witches, magic, prophecies, food cults and other hallucinatory agents. Sometimes the flicker itself is construed as an alpha or beta wave on an encephalograph, little more than a squirming wriggle in the mud.” (p 132)

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Innis (1949). The Bias of Communication.

“According to its characteristics it may be better suited to the dissemination of knowledge over time than over space, particularly if the medium is heavy and durable and not suited to transportation; or to the dissemination of knowledge over space than over time, particularly if the medium is light and easily transported.” (p 457)

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